“Advertising, like a good brassiere, is designed to lift and separate.”
Archive for February, 2009
Thank God You’re A Man
[edit] thanks to a note from Z, we now know the brand of the beer! it’s an Israeli brand called Goldstar and you can read more on their wikipedia page.
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well, i don’t quite fully agree with the tagline, but these posters are still good fun. found in bar toilets and i thought the last one is super funny (esp the toilet seat part)! email me if you know what’s the brand of the beer.
click on the images to view it in its full glory.
Nike Cortez
product info and background made interesting and easy to digest.
also, check out their very cool website here!
you say what? #39
From Marketing Interactive,
Malaysia – Dutch Lady Malaysia has not ruled out using the findings of an estimated RM500,000 investment on the study of milk nutrition and its effects on Malaysian children’s mental performance in future marketing messages.
The study will be conducted in partnership with Universiti Putra Malaysia’s Faculty of Medicine and Health Sciences.
At this early stage, a Dutch Lady spokesperson could only confirm the findings would be used as educational material.
“As our business revolves around nutrition, we aim to be recognised as ‘experts in nutrition’ and not just a mass manufacturer. This project and our partnership with UPM underline our serious commitment to strive towards this goal,” Hans Laarakker, Dutch Lady Malaysia MD, said.
He added that once completed, the local project will earmark a new chapter towards greater awareness and understanding of local children’s nutritional needs.
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BOOOOO. if you want to use the study results for future marketing messages, it’s alright if you don’t announce it out loud saying this is for the good of children, yada yada. i just think the PR was not done properly and it made Dutch appeared in a bad light. at least to me.
you say what? #38
well i’m doing a calvin right now. need to believe in what i’m doing and hopefully what i reap is what i sow. wish me luck!
